Business Blogging: It’s Time to Engage, Not Interrupt & Leave »
By Tom Chandler on Oct 25, 2006 in Business Blogging, Engagement Marketing | 0 Comments
The basis of engagement marketing is… engagement (not surprisingly).
So why do so many interactive, “two-way” blogs think their job is finished when their entry is posted?
Talking Back. It’s a Good Thing.
You can’t engage someone if they think you’re not listening. And in today’s interactive world, feedback (in the form of comments) is critical.
Otherwise - instead [...]
